Case Study: Registered Nurses Association of the Northwest Territories and Nunavut

Revamping RNANT/NU’s Website for Improved Performance , Usability and Speed.

INDUSTRY: Professional Regulatory Body

LOCATION: Yellowknife, NT


Revamping RNANT/NU’s Website for Improved Performance , Usability and Speed.

A regulatory board for Nurses in Yellowknife, NT, had an outdated website that was not user-friendly and did not meet their organizational goals. They reached out to us to redesign and optimize their website to improve user experience, increase conversions, and enhance website security.

We conducted a thorough audit of their website and internal security procedures to identify areas of improvement. We redesigned the home page and key pages throughout the site to optimize for conversions and ease of use. We also optimized the site page for page load time to improve user experience and increase website traffic. Additionally, we provide training and support to internal staff, maintain their website with ongoing vital security updates, and provide hosting and ongoing digital marketing, technical and IT support.

The optimized website aided this regulatory board in improving their user experience and increasing website traffic. The page load time decreased, resulting in faster loading times for users. Additionally, the optimized website enabled the organization to provide quick turnarounds on priority website updates, keeping information accessible and current. The ongoing digital marketing support helped to attract new patients and retain existing ones.

The regulatory board was extremely pleased with the outcome of the website redesign and optimization project. They were able to achieve their organizational goals and improve their online presence, thanks to our expertise in web- site design, security, and digital marketing.

2 %
Increase in Goal Completion

After implementing the recommendations from our website optimizaion audit, the percentage of goal completions went up.

30 %
Increase in Security

We implemented security features on their website, and recommended/implemented a password management system.

10 %
Increase in Automation

We helped strategize and implement automation tools to help the College reduce it’s employee workload.

From the Client

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